Cloud Identities may be linked to any on-line payment system to facilitate a smooth, secure transaction that promotes and enhances consumer confidence.
In avoiding fraudulent transactions, obtaining true user identification is the first problem that arises in e-commerce applications. This problem is eliminated through the use of a Verified Cloud Identity (VCiD) for user identification.
The second issue arises in handling of user bank or credit details. Through use of a variable claim the user is not required to enter bank or card details, or account passwords; in this way serious risks to the security of the user's account are eliminated:
- No account details (password, etc.) are entered or sent over the wire.
- The e-commerce site no longer has to collect or hold this information, eliminating subsequent accidental or deliberate unauthorised use of the card or account.
- Man-in-the-middle attacks are not feasible.
- Malware on the user's device cannot be used to steal account details.
The use of cloud identities also facilitates user registration - users aren't required to type in their details, as these are carried by their identity.